We help today’s most innovative organisations and artists to communicate with data.
NECESSITY.INK is a studio that makes the inaccessible accessible through visual storytelling, data, sound, and art. With more than a decade of experience in data design, we aim to move away from the engineering side of data visualisation dominated by traditional charts to adopt a people-centred, technology-led approach to bring your data to life.
We believe in the power of data as a tool for informing and shaping our understanding of the world. By exploring the hidden patterns and connections within data, you can gain new insights and perspectives that can inform your decisions and actions. We strive to shift the focus to what data means for people, and what impact information has on them, creating a people-centred, design-led approach to data visualisation.
●INFORM
●EXPLORE
Exploring with data involves delving into the unknown to uncover patterns, connections, and insights that may not be immediately obvious. It requires creativity, curiosity, and a willingness to take risks and try new approaches. Through exploration, you can gain new perspectives and understanding of complex issues, and ultimately make more informed decisions based on data-driven insights.
●EXPRESS
We go beyond presenting raw numbers and instead focus on transforming your data into a meaningful and impactful story. This can involve using bespoke techniques to help your audience understand and engage with the data. It can also involve using data to create art, exhibitions, installations, generative prototypes, custom tools, or other forms of creative expression.
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CREATIVE DIRECTION
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GENERATIVE ART
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UX/UI
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BRANDING
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DATA ART
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DATA VISUALISATION
• CREATIVE DIRECTION • GENERATIVE ART • UX/UI • BRANDING • DATA ART • DATA VISUALISATION
PRESS & EVENTS
Nightingale Magazine; Page Magazine; Storybench; UAL; Novum Magazine 08.19; Wired UK; The Book of Circles, Manuel Lima; Question in Dataviz, Neil Richards; La Lettura, Corriere della Sera; Dataninja Live Show; Dataviz Today; DataNinja Magazine; Corriere Innovazione, Corriere della Sera; Il Secolo XIX, GEDI Group; Italianism; FrizziFrizzi; NeonMoire.
TEDx; CENTRO, Mexico City; Data2Speak; Design Matters, Mexico City; OFFF DACH; Festival of Economics, Bristol; DiscoConf, Amsterdam; Design Matters, Copenhagen; Beyond Tellerand, Berlin; IEEE VIS; Brief in Genova; Art Directors Club, Berlin; Leeds Design Festival; Hyper Island, Stockholm; Mesh Festival, Malmo; DataFest, Tbilisi; EDCH Conference, Munich; Torino Graphic Days.
